Marketing 101 for Non-Profits (United Church of Canada)


Non-profits market to their donors, members, clients, funders, community, and many other stakeholders. All of these different target audiences can make marketing even more critical.

The top concepts that are covered are;

  • Marketing goal development
  • Environmental analysis
  • Target markets
  • Branding
  • Building the marketing plan

End result is the creation of a great marketing strategy.

Presenter: Carla Langhorst

Register at http://edge.united-church.ca/e-commerce/store/products/marketing-101-for-non-profits/


Disclaimer: Sacred Space Online Learning (SSOL) seeks to provide individuals with information about religious, spiritual, or faith-based online resources from a variety of sources. Sacred Space Online Learning does NOT claim ownership over this online course or online offering. Sacred Space Online Learning is also NOT responsible for the accuracy of the materials, the content, the way they are advertised or taught, or the costs associated with this online course or offering. The views and opinions expressed in this online course or offering are those of the creators and/or the persons appearing in the online class or offering. They do not necessarily reflect the views and opinions of SSOL, the OFLD, or MCC. If you have any questions or concerns please contact the creator(s) of the given online course or online offering.